Larchfield Estate is best known as an exclusive private wedding venue set in a stunning 600-acre estate. The Estate continues to evolve with the forward-thinking events team at Larchfield looking to further develop its existing corporate offering with high-end accommodation and newly introduced experiential retreat packages. Eyekiller was engaged to create an immersive website that would convey the unique appeal of Larchfield to these diverse audiences.Launch Project
Maximising dwell time
Eyekiller used full screen photography and interactive video to create an instant impact on the homepage, drawing the user into the estate’s picturesque surroundings and providing a memorable User Experience (UX) that reflects the ‘real life’ Larchfield escapism. Prospective customers across Larchfield’s target markets are promised unforgettable moments that will last a lifetime.
To nurture relationships with both new and repeat customers, we created a regularly updated Blog to drive inbound traffic, with a monthly Newsletter facilitating further data capture and customer engagement. Behind the scenes, the easy to use Content Management System (CMS) allows the Larchfield team to manage this fully in-house.
The website integrates seamlessly with the third-party event booking system, maximising online conversion rates and further driving revenue generated through the website. The end result is a flexible platform that will be the backbone of ongoing digital activity across search, social and email, sitting behind a visually immersive experience that makes Larchfield really stand out from the crowd.
The results so far...
“Eyekiller truly helped us bring this to life...”
“The team at Eyekiller began to work with Larchfield Estate back in 2018 to help build and launch a new website. We were delighted with the final result, with regular positive feedback from prospective guests and clients on the overall user experience. We had a clear yet detailed vision for the website in line with our values and branding, with the challenge of bringing diverse elements of the business together - the team at Eyekiller truly helped us bring this to life. In the years that have followed, their support has been fantastic, with answers to any queries always prompt and helpful!”