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Leeburn Financial

Designing a confidence-inspiring lead generation website for established financial planning advisors.

Leeburn Financial homepage showing client testimonial beside photo of a businessman, with sections highlighting independent, family-run financial advice.
Corporate

Confidence-led Redesign

Leeburn Financial is a family-owned Chartered Financial Planning firm, established in 1991. Led by brothers Stuart and Graeme, the team partnered with Eyekiller to refresh their digital presence. The goal was to launch a contemporary website that would showcase their expertise, resonate with their target audiences, and convert traffic into high-quality leads.

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Project Highlights

  • Refreshed website for a more modern and trustworthy feel
  • Lead-generating site that speaks directly to audience needs
  • Developed user journeys based on distinct customer groups
  • Showcased impressive credentials through team bios, case studies and services
  • Built with Craft CMS for easy in-house content updates
Leeburn Financial homepage showing financial advice services and team imagery.
Man in a suit working at a desk with a laptop
Working together for financial success section on the Leeburn Financial website.

Confidence by Design

To ensure the site resonated with Leeburn’s target audience, we carried out in-depth research into their user personas and behaviours. Collaborating closely with the Leeburn team, we structured the site around clear calls-to-action and value-led content. We also helped refine their messaging to emphasise trust, transparency, and the value of working with a Chartered, independent firm.

Craft CMS was selected for its flexibility, intuitive content management, and long-term scalability. The site performs seamlessly across devices and is fully optimised for Technical SEO. Case studies and modular content were designed for easy updates. This supports long-term lead generation and a consistent brand presence.

Illustration of a smartphone surrounded by web elements like text, images, video icons, and design components, representing digital content creation.
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Your website defines how people see your company—make it count.
Leeburn Financial meet the team website page, displaying headshots, names and position.

Project Services

Leeburn Financial testimonials section with client reviews and meeting video.
Financial adviser speaking with a client during a consultation.

Over a Decade of Trust

"Eyekiller has been undertaking work for our business for over 10 years. They are first class, we would highly recommend them without hesitation."

Graeme Leeburn, Leeburn Financial

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