--- title: Aqualla date: 2024-10-31T10:34:00+00:00 author: Chris McAlonan canonical_url: "https://eyekiller.com/work/aqualla" section: Work --- # Aqualla Delivering a digital showroom experience for the premium bathroom brassware manufacturer. ![Aqualla Brassware webpage mockup showcasing a gold faucet with the tagline ‘The More Sustainable Choice,’ displayed in a modern bathroom setting.](https://eyekiller.s3-assets.com/work/featured-image/Aqualla-Main-Image.jpg) **Manufacturing** ## Refining digital elegance Aqualla, a premium bathroom brassware brand, needed a digital presence to reflect their design-led ethos and support their expanding product range. Eyekiller delivered a fully customised website powered by Craft CMS, blending a sensory-rich design with intuitive functionality. The new platform showcases over 1,000 products across taps, showers, mirrors, and radiators, all within a high-end, immersive browsing experience. Excellence is Aqualla’s commitment. From best-in-class service to a seamless online journey, the website now serves as a powerful sales tool that drives engagement and product discovery across their growing retailer network in the UK and Ireland. [Visit Website ](https://www.aquallabrassware.com/) ### Project Highlights - Catalogue-driven platform showcasing over **1,000+ products** - Introduced **dynamic faceted product filtering** to help users find exactly what they need - Delivered a secure **retailer login area** for accessing marketing assets - Brought style to the forefront with a trend-led **inspiration section** - Streamlined catalogue management through **Craft CMS** ![Aqualla Brassware website showcasing sustainable bathroom taps, modern finishes, and elegant brassware design details.](https://eyekiller.s3-assets.com/media-grid/Work/_1650x1650_fit_center-center_none/37270/Aqualla-Image-1.webp) ![Close up of brass tap](https://eyekiller.s3-assets.com/media-grid/Work/_1650x1650_fit_center-center_none/37271/Aqualla-Image-2.webp) ![Aqualla Brassware product page showcasing a range of taps](https://eyekiller.s3-assets.com/media-grid/Work/_3360x2400_fit_center-center_none/37272/Aqualla-Image-3.webp) ## Precision Engineering We designed Aqualla’s new website to balance form and function, elevating product exploration while reinforcing the brand’s luxurious aesthetic. The intuitive user journey empowers both trade and consumer audiences to browse, filter, and shortlist products, with clear signposting on how to buy. Retailers benefit from dedicated support areas, marketing assets, and high-resolution downloads. On the back end, [Craft CMS](https://eyekiller.com/services/craft-cms-agency) gives Aqualla complete control over content and product management, while SEOmatic ensures [Technical SEO](https://eyekiller.com/services/technical-seo) is consistently optimised. As part of the build, we supported the smooth migration of Aqualla’s extensive product range from their outgoing WordPress website, ensuring continuity and accuracy across the new platform. Every page was built for speed, responsiveness, and search performance across all devices. The result is a high-performing platform that supports growth, inspires users, and strengthens Aqualla’s leadership in the market. [ ![Someone typing on a laptop with Craft CMS homepage displaying.](https://eyekiller.s3-assets.com/blog/featured-images/_400x400_fit_center-center_none/14552/Craft-blog-image.webp) From Our Blog### CMS Spotlight: A Detailed Craft CMS Review A transparent review of our experience with Craft. ](https://eyekiller.com/blog/cms-spotlight-a-detailed-craft-cms-review) ![Aqualla Brassware mobile screens showing product filters, mirror collections, and a freestanding bath shower with finish options.](https://eyekiller.s3-assets.com/media-grid/Work/_3360x2400_fit_center-center_none/37273/Aqualla-Image-4.webp) ## Project Services - [Discovery](https://eyekiller.com/services/discovery) - [User Experience Design](https://eyekiller.com/services/user-experience-design) - [Web Design](https://eyekiller.com/services/web-design) - [Website Development](https://eyekiller.com/services/website-development) - [Craft CMS](https://eyekiller.com/services/craft-cms-agency) - [Technical SEO](https://eyekiller.com/services/technical-seo) ![Aqualla Brassware taps range page showing curated collections, including Georgia, Hanna, and Kyloe designs in premium finishes.](https://eyekiller.s3-assets.com/media-grid/Work/_1650x1600_fit_center-center_none/37274/Aqualla-Image-5.webp) ![Round Aqualla mirror above a basin, with clean lines, neutral finishes, and modern styling.](https://eyekiller.s3-assets.com/media-grid/Work/_1650x1600_fit_center-center_none/37279/Aqualla-Image-6.webp) ### More Good Stuff - [ ![Lagan Building Solutions homepage shown over a poolside backdrop, featuring a large illuminated house at dusk and the tagline on screen.](https://eyekiller.s3-assets.com/work/featured-image/Lagan-Building-Solutions-Featured-Image.jpg) **1k** Conversions in 6 Months ### Lagan Building Solutions Developing a content-rich website showcasing the leading natural building materials supplier. ](https://eyekiller.com/work/lagan-building-solutions) - [ ![Mobile mockup of Pyro and Echo website displayed on a serene modern room background with neutral furniture, mirror, and soft light.](https://eyekiller.s3-assets.com/work/featured-image/Pyro-Echo-Featured-Image.jpg) **500%** Increase in Conversions ### Pyro + Echo Shaping a contemporary tile brand with visual storytelling, smart tools and seamless UX. ](https://eyekiller.com/work/pyro-echo) - [ Awwwards Nominee ### Mahlatini Transforming a luxury travel brand with premium design, seamless functionality and intelligent UX. ](https://eyekiller.com/work/mahlatini)