
CMS Spotlight: A Detailed Craft CMS Review
A transparent review of our experience with Craft.
Delivering a digital showroom experience for the premium bathroom brassware manufacturer.
Aqualla, a premium bathroom brassware brand, needed a digital presence to reflect their design-led ethos and support their expanding product range. Eyekiller delivered a fully customised website powered by Craft CMS, blending a sensory-rich design with intuitive functionality. The new platform showcases over 1,000 products across taps, showers, mirrors, and radiators, all within a high-end, immersive browsing experience.
Excellence is Aqualla’s commitment. From best-in-class service to a seamless online journey, the website now serves as a powerful sales tool that drives engagement and product discovery across their growing retailer network in the UK and Ireland.
Visit WebsiteWe designed Aqualla’s new website to balance form and function, elevating product exploration while reinforcing the brand’s luxurious aesthetic. The intuitive user journey empowers both trade and consumer audiences to browse, filter, and shortlist products, with clear signposting on how to buy. Retailers benefit from dedicated support areas, marketing assets, and high-resolution downloads.
On the back end, Craft CMS gives Aqualla complete control over content and product management, while SEOmatic ensures Technical SEO is consistently optimised. As part of the build, we supported the smooth migration of Aqualla’s extensive product range from their outgoing WordPress website, ensuring continuity and accuracy across the new platform. Every page was built for speed, responsiveness, and search performance across all devices. The result is a high-performing platform that supports growth, inspires users, and strengthens Aqualla’s leadership in the market.
A transparent review of our experience with Craft.