Game of Thrones Studio Tour

Reimagining an iconic attraction with immersive design, storytelling, and seamless booking.

Visitor Attraction

An Epic Digital Experience

Situated at the Linen Mill Studios in Banbridge, Northern Ireland, the Game of Thrones Studio Tour stands as the only official tour of its kind, attracting a global audience. Eyekiller created an immersive online presence that authentically encapsulates the visitor experience, strategically designed to enhance user engagement, boost bookings, and fully realise the tour’s commercial ambitions.

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Project Highlights

  • Delivered an epic, immersive digital storytelling experience
  • Streamlined booking with third-party Ticketing integration
  • Developed a robust content infrastructure using Craft CMS
  • Enhanced conversions through strategic UX and trust signals
  • Integrated custom Shopify store for seamless merchandise purchasing

Beyond the Wall

The Game of Thrones Studio Tour website vividly captures the epic essence of Westeros. Every detail, from the Iron Throne to the icy expanses beyond the Wall, immerses visitors in the show’s grandeur, creating anticipation and excitement for their visit.

Built upon the powerful and versatile Craft CMS platform, the website ensures optimal performance, scalability, and content flexibility. Seamless integration with third-party Ticketing System provides users with an effortless booking experience, while the Shopify powered merchandise store adds another layer of commercial engagement, delivering consistent ROI and user satisfaction.

A First-Class Digital Partner

"We worked with Eyekiller to create two outstanding websites showcasing our visitor experience and Shopfy ecommerce store. The Eyekiller team were professional, creative, and responsive from start to finish, a true 5-star experience."

Game of Thrones Studio Tour