A playful space

‘UNBOXED: Creativity in the UK’ is a once-in-a-lifetime celebration of creativity, with events taking place across the UK throughout 2022. One of those events, ‘Our Place in Space’, is an epic scale model of the solar system designed by the artist Oliver Jeffers. This one-of-its-kind collaboration is being led by Nerve Centre, who engaged Eyekiller to deliver a website that would generate maximum energy and enthusiasm for this unique concept.

Quirky appeal

The Our Place in Space website showcases the 10km three-dimensional sculpture trail, the interactive Augmented Reality (AR) app, and an exciting learning and events programmes to its full potential. To appeal to both children and adults, we used the quirky imagery from the project along with the family friendly handwritten font to echo the creative, playful tone used by the project as a whole.

All in one space

Because of its unique nature, it was vital for the website to communicate the concept of Our Place in Space clearly and succinctly. A step-by-step guide makes an unfamiliar concept seem more like a family day out, with all other information clearly signposted, including a guide to downloading the app, a ‘sign up for more info’ page for schools, and a programme of upcoming events.

Cosmic excitement

As the trail starts to open in locations across the UK, the site will evolve with photography, resources and events information to attract visitors to this epic venture. This is one space we will be watching