Bryson Recycling

Transforming local council recycling services with accessibility, localisation, and user-first design.

Public Sector

Localised Digital Experience

Bryson Recycling, the UK’s largest social enterprise recycler, needed a website that could clearly communicate recycling services across multiple council areas in Northern Ireland, Ireland and Wales. We created an accessible, bilingual platform that tailors information by location, integrates real-time recycling collection lookup, and delivers a simple, inclusive user experience built around everyday household needs.

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Project Highlights

WCAG 2.1 AA accessibility compliance
Tailored content by council service area
Integrated live recycling collection lookup tool via Select Interventions API
Minimal content-focused design system
Full Welsh translation for all users

Webpage sections from Bryson Recycling’s site showing a Recycling Tracker, photos of staff, and a form to check local collection days.

Smiling recycling worker in an orange safety vest standing beside a collection bin, with another worker blurred in the background.

Three Bryson Recycling mobile screens showing a service finder, recycling steps, and a reuse program with a worker image.

Functional Design

We designed a functional, user-focused website centred on clarity and usability. The platform ensures information is always easy to find, journeys are seamless, and no user is excluded. Residents can instantly access recycling guidance and service updates specific to their council area, presented in a clear and consistent format.

Built on Craft CMS, the website gives Bryson Recycling complete flexibility to manage content across multiple regions. It integrates with the Select Interventions API to provide real-time collection schedules, while Welsh translation and technical SEO extend accessibility and reach across Northern Ireland and Wales. The result is a resilient, user-centred platform that works for every household.

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How Accessible Design Benefits Everyone

Accessible design isn’t just for people with disabilities, it improves the experience for everyone.

Bryson Recycling webpage about what can be recycled, shown over a background of a worker beside a recycling truck.

Project Services

Recycling worker in an orange safety jacket smiling while showing a leaflet to a woman outdoors.

Bryson Recycling services webpage with collection information, service icons, and a ‘Cash for Cans’ section.

A pleasure to work with

“Eyekiller delivered a professional, user-friendly and fully accessible website that handles our complex, multi-region services with ease – the whole process was seamless and we’re delighted with the result.”