--- title: Cosy Roof date: 2024-10-31T10:34:00+00:00 author: Chris McAlonan canonical_url: "https://eyekiller.com/work/cosy-roof" section: Work --- # Cosy Roof Driving high-quality leads with a performance-focused website for the conservatory roof specialist. **25%** Increase in Conversions ![CosyRoof webpage showing ‘Why CosyRoof?’ header and a conservatory roof conversion section with image below.](https://eyekiller.s3-assets.com/work/featured-image/Cosy-Roof-Main-Image.jpg) **25%** Increase in Conversions **Manufacturing** ## Lead Generation Engine As a trusted name in conservatory roof replacements, CosyRoof needed a high-converting website to support its ambitious growth across the UK and Ireland. Eyekiller delivered a lead-focused platform centred around user trust, seamless conversion and performance marketing. The website has played a key role in the success of CosyRoof, helping attract over 10,000 customers to date. [Visit Website ](https://www.cosyroof.com/) ### Project Highlights - Designed and built a **lead-focused website** to drive growth - Optimised key touchpoints around **Request a Quote** form - Integrated **Capsule CRM** for seamless lead capture and tracking - Implemented robust **Technical SEO** for long-term organic performance - Supporting **in-house performance marketing** team ![CosyRoof mobile screens showing a get a free quote form, before-and-after roof transformations, and customer review highlights.](https://eyekiller.s3-assets.com/media-grid/Work/_1650x1650_fit_center-center_none/37539/Cosy-Roof-Image-1.webp) ![A man and woman cuddled up beside each other on a wooden floor beside a sofa and ladder in the background.](https://eyekiller.s3-assets.com/media-grid/Work/_1650x1650_fit_center-center_none/37540/Cosy-Roof-Image-2.webp) ![CosyRoof roof tiles page showing lifestyle tile options, colour choices, and close-up imagery to help homeowners select a roof style.](https://eyekiller.s3-assets.com/media-grid/Work/_3360x2400_fit_center-center_none/37541/Cosy-Roof-Image-3.webp) ## Conversion Focused The CosyRoof website was created with a singular goal — convert quality leads at scale. Our team crafted a digital experience that blends reassuring content, compelling testimonials and powerful CTAs across a [UX](https://eyekiller.com/services/user-experience-design) tailored for homeowner decision-making. Every element was carefully designed to establish trust and reduce friction in the lead capture journey. Behind the scenes, the platform is fully integrated with Capsule CRM, ensuring all form submissions feed directly into a system for efficient nurturing and pipeline management. A significant volume of website traffic is driven by ongoing Google and Facebook ad campaigns, while the site’s organic performance continues to grow through a carefully structured [Technical SEO](https://eyekiller.com/services/technical-seo) foundation and evolving [Content Strategy](https://eyekiller.com/services/content-strategy). [ ![Graphic comparing Demand Generation and Lead Generation, with icons representing marketing tools like email, social media, and funnels on a split green background.](https://eyekiller.s3-assets.com/blog/featured-images/_400x400_fit_center-center_none/1897/demand-generation-lead-generation.webp) From Our Blog### Demand Gen vs Lead Gen Discover how these distinct marketing strategies contribute to successful customer acquisition. ](https://eyekiller.com/blog/demand-gen-vs-lead-gen) ![CosyRoof website promoting conservatory roof conversions, with benefits listed and a contact form to request a free quote.](https://eyekiller.s3-assets.com/media-grid/Work/_3360x2400_fit_center-center_none/37542/Cosy-Roof-Image-4.webp) ## Project Services - [Discovery](https://eyekiller.com/services/discovery) - [User Experience Design](https://eyekiller.com/services/user-experience-design) - [Web Design](https://eyekiller.com/services/web-design) - [Website Development](https://eyekiller.com/services/website-development) - [Craft CMS](https://eyekiller.com/services/craft-cms-agency) - [Technical SEO](https://eyekiller.com/services/technical-seo) ![CosyRoof technical features page highlighting engineered construction, insulation performance, plaster layers, and energy efficiency benefits.](https://eyekiller.s3-assets.com/media-grid/Work/_1650x1600_fit_center-center_none/37543/Cosy-Roof-Image-5.webp) ![CosyRoof advantages page comparing CosyRoof conversion benefits against traditional conservatory roofs in a clear comparison table.](https://eyekiller.s3-assets.com/media-grid/Work/_1650x1600_fit_center-center_none/37544/Cosy-Roof-Image-6.webp) > ### Reliable Digital Partner > > “Eyekiller has been our go-to digital partner for over fifteen years, consistently delivering high-quality website solutions and reliable support. Their expertise and responsiveness give us complete peace of mind." ![Dee Wilson, CosyGroup logo](https://eyekiller.s3-assets.com/reviews/Dee-Wilson-CosyGroup.jpg)**Dee Wilson, CosyGroup** ### More Good Stuff - [ ![Mobile mockup of Pyro and Echo website displayed on a serene modern room background with neutral furniture, mirror, and soft light.](https://eyekiller.s3-assets.com/work/featured-image/Pyro-Echo-Featured-Image.jpg) **500%** Increase in Conversions ### Pyro + Echo Shaping a contemporary tile brand with visual storytelling, smart tools and seamless UX. ](https://eyekiller.com/work/pyro-echo) - [ ![Lagan Building Solutions homepage shown over a poolside backdrop, featuring a large illuminated house at dusk and the tagline on screen.](https://eyekiller.s3-assets.com/work/featured-image/Lagan-Building-Solutions-Featured-Image.jpg) **1k** Conversions in 6 Months ### Lagan Building Solutions Developing a content-rich website showcasing the leading natural building materials supplier. ](https://eyekiller.com/work/lagan-building-solutions) - [ ![K Rend homepage showing a modern two-storey house with silicone render, highlighting superior silicone technology and product navigation.](https://eyekiller.s3-assets.com/work/featured-image/K-Rend-Featured-Image.jpg) ### K Rend Delivering a brand website that empowers professional users to specify render solutions. ](https://eyekiller.com/work/k-rend)